Textile Print Design & Design Direction
Before there was Flyknit…
Chaco was creating intricately woven textile based footwear of a different kind. For nearly three decades Chaco has been making the “ultimate sport sandal” for outdoor adventurists. The brand has a loyal following with customers showing off their iconic “Z” wrap Chaco tan-lines as blazing badges of honor.
My work on the this brand included multiple seasons of designing and directing woven graphics across a full line of Chaco sandals and shoes, as well design/technology branding efforts, and retail sales tools.